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Cookies used on the site are categorized and below you can read about each category and allow or deny some or all of them. When categories than have been previously allowed are disabled, all cookies assigned to that category will be removed from your browser. Additionally you can see a list of cookies assigned to each category and detailed information in the cookie declaration.

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Analytical cookies

Analytical cookies help us improve our website by collecting and reporting information on its usage.

Analytical cookies
Name	Hostname	Path	Expiry	Tags
CLID	www.clarity.ms	/	365 days	3rd party
Identifies the first-time Clarity saw this user on any site using Clarity.
_ga_*	.drmushme.ie	/	400 days
Contains a unique identifier used by Google Analytics 4 to determine that two distinct hits belong to the same user across browsing sessions.
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Persists the Clarity User ID and preferences, unique to that site, on the browser. This ensures that behavior in subsequent visits to the same site will be attributed to the same user ID.
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Used by Google Analytics to throttle request rate (limit the collection of data on high traffic sites)
MUID	.bing.com	/	390 days	3rd party
Microsoft User Identifier tracking cookie used by Bing Ads. It can be set by embedded microsoft scripts. Widely believed to sync across many different Microsoft domains, allowing user tracking.
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This cookie is installed by Clarity. The cookie is used to store non-personally identifiable information. The cookie is used in synchronizing the MUID (Microsoft unique user ID) across Microsoft domains.
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Microsoft User Identifier tracking cookie used by Bing Ads. It can be set by embedded microsoft scripts. Widely believed to sync across many different Microsoft domains, allowing user tracking.
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Connects multiple page views by a user into a single Clarity session recording.
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Used by Sourcebuster to track the sources of website’s visitors for further analysis.
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Marketing cookies

Marketing cookies are used to track visitors across websites to allow publishers to display relevant and engaging advertisements. By enabling marketing cookies, you grant permission for personalized advertising across various platforms.

Marketing cookies
Name	Hostname	Path	Expiry	Tags
SRM_B	.c.bing.com	/	390 days	3rd party
This cookie is installed by Microsoft Bing. Identifies unique web browsers visiting Microsoft sites.
ANONCHK	.c.clarity.ms	/	1 hour	3rd party
Used to store session ID for a users session to ensure that clicks from adverts on the Bing search engine are verified for reporting purposes and for personalisation

Other cookies

The cookies in this category have not yet been categorized and the purpose may be unknown at this time.

Other cookies
Name	Hostname	Path	Expiry	Tags
_tpapp	www.drmushme.ie	/	30 days
xlwcty_recently_viewed_product	www.drmushme.ie	/	Session
data-timeout	www.drmushme.ie	/	7 days

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